Email Copywriting Samples

The Client

WHOLIFECO - Holistic Wellness Store

The Challenge
The client aimed to boost sales during Black Friday but needed a fresh approach to achieve this goal. She also wanted an expert to write her emails, as she wasn’t confident in her ability to craft them effectively.

The Solution
We developed a strategic plan centered around the client’s best-performing products. By analyzing what drove the most sales, we created and executed a 3-day email campaign that showcased top-market items, delivering professionally written emails that engaged her audience and maximized sales.


The Client

To Breathe Again

The Challenge
The client was launching her new holistic wellness coaching program and needed a welcome email sequence to introduce her audience to who she is, her values, and the services she offers. Unsure of where to start, she sought guidance on how to effectively connect with her email list.

The Solution
We strategized a seamless approach where subscribers who opted into her freebie would receive a series of thoughtfully crafted emails. This welcome sequence introduced her mission, built trust, and showcased her program’s benefits. The campaign was designed to be evergreen, ensuring it could consistently nurture new leads and drive engagement over time.


The Client

iN Counseling LCSW PLLC

The Challenge
The client, who runs a therapy and counseling center, wanted to expand her client base by fostering stronger relationships with agencies, insurance providers, and other stakeholders who refer clients to her practice. She also wanted to create a welcoming and open newsletter that reflected her authentic voice—distinct from the impersonal tone of generic facilities—while making clients feel comfortable and valued.

The Solution
We collaborated to clarify her goals and developed an email newsletter that aligned with her business values. The content was crafted to be engaging, approachable, and representative of her unique style. This automated newsletter serves as both a touchpoint for potential clients and a resource for stakeholders, strengthening connections and ensuring her message resonates authentically with her audience.

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